Gen Z is significantly influencing the online beauty market, prioritising self-acceptance and authentic representation over ...

Ninety percent of Gen Zers believe a broad pop culture mainstream no longer exists. Almost half of Gen Z uses Generative AI ...

Nostalgia is a powerful political motivator for young people. But they may be yearning for an era that never existed.

For now, let’s put 1950’s popular musical Bye Bye Birdie in contrast with the hit teen TV show of the 2020s: Euphoria. In ...

From Harrison Ford to Jackson Wang, luxury beverage brands are leveraging pop culture icons and immersive experiences to stay ...

Gen Z is distinct for a number of reasons, but one of the defining factors is that the generation was forced by the COVID-19 pandemic to experience middle school, high school, and/or college through ...

Here are the places that Generation Z are keen to explore, including "a rather unexpected yet very desirable beach destination," an expert told Newsweek.

Alice Gibbs is a Newsweek Senior Internet Trends & Culture Reporter based in the ... has sparked discussion after sharing this theory about why Gen Z is depressed. Christian Bonnier shared on ...

These days, it seems like every other headline is another tired takedown of Gen Z. We’re lazy, always leave work on time, and ...

As Gen Z gains influence in the workplace, HR leaders are seeing their impact on company culture, technology usage and ...

Super Bowl advertising is a difficult assignment for marketers and agencies. Year after year, brands step onto the biggest ...