Why does Generation Z prefer podcasts to other audio formats? According to a GWI report, podcasts have emerged as the number one audio format preferred by Gen Z. But what's behind this trend?

Members of Generation Z were born between 1997 and 2012 ... and as a result they are very knowledgeable about trends in music, film, fashion, sports and pop culture. Perhaps because of the ...

Willow Avalon, Maggie Antone, Zandi Holup and Anna Bates showcased the growing power of Generation Z female ...

Generation Z is now the driving force behind vinyl’s current popularity, according to industry collective the Vinyl Alliance. The proportion of people listening to physical music (vinyl ...

Shawn Mendes is a pop star born both of and for Generation Z. He doesn’t see genre as a barrier, and he regards all of music as an open playing field, which it very much is for someone with his ...