Former Lady Vols basketball players Jordan Horston, Isabelle Harrison and Meighan Simmons are in Athletes Unlimited, a pro ...

Former UConn women’s basketball star Gabby Williams re-signed for a third season with the Seattle Storm in WNBA free agency.

According to a new marketing report, the WNBA was the fastest-growing brand in professional sports in 2024. After years of ...

Patrick Mahomes, Candace Parker and Kevin Durant are among those interested in ownership stakes of a new team.

WNBA superstar Angel Reese quickly established herself as one of the most marketable athletes in women's sports and she has ...

Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, ...

A group led by a former NBA team owner, entrepreneurs and NBA star Kevin Durant has submitted a bid to own a WNBA expansion team in Austin, Texas.

Seattle Storm star Skylar Diggins-Smith continued to impress the public with her fashion-forward pregame outfits at Unrivaled ...

Publicis Media unveiled Women's Sports Connect, a new offering that has the large media agency buying positions in women's ...

Today on The Metro, we talk about the growing interest around women’s basketball and the trajectory of women in sports more ...

Rickea Jackson continued her dominant run in the fashion game with the Los Angeles Sparks star rocking a stunning bodysuit for Unrivaled's 1v1 tournament.

The WNBA is looking to add another expansion team in 2028 and Phoenix Suns star Kevin Durant is reportedly part of group bidding for a team in Austin.