The Australian Open’s animated tennis players: A YouTube sensation and the future of sports media
A YouTube stream of the Australian Open has gone viral for its glitches, but it's also a sign of the future of sports media.
Why did the Australian Open animate its tennis players?
The Australian Open decided to broadcast its games a little differently this year. Instead of streaming the matches in live action, the tennis tournament created Nintendo-like digital avatars of the tennis players to depict them during their YouTube livestreams.
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Why the Australian Open is animating its players on YouTube
Tennis Australia has transformed the world's best players into animated versions of themselves to bypass broadcast ...
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If you’re tuning into the 2025 Australian Open, you may notice something very, very weird about the players on the court if ...
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Even in this world, the whole concept is a blast—fingers (and fully rendered clothes, unfortunately) be damned. You can see it for yourself on the Australian Open’s YouTube channel, with matches ...
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